An Introduction to
Supply Chain Friction

As a supply chain leader, you are expected to reduce costs and improve your customer experience, all while experiencing changes in the macro-economic climate. If you’re using old systems to tackle present-day challenges, your supply chain will experience unrelenting obstacles and challenges.

Restore Confidence in Your Supply Chain
Across All Modes


Tap into all leading global parcel capacity providers with over 115 major market and regional carriers.

LTL, VLTL, & Groupage

Fully automate the entire less-than-truckload shipment lifecycle from procurement through settlement.


Proactively track all truck types, including refrigerated freight, across North America and Europe. 


Track class I, II, and III rail shipments via API integrations in North America.


Track high-fidelity container- and vessel-level data for ocean freight across all ports of origin and destination.


Track your high-value air freight from take-off to landing with built in connections to over 100 air freight carriers around the world.


Track shipments and gain high-fidelity insights across modes.

Final Mile

Improve the customer experience by automating the home delivery of bulky, non-conveyable products in North America.

Key Takeaways


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Learn how to fight supply chain friction

Download the eBook

In this eBook, you’ll learn about four persistent supply chain friction points and how project44 uses machine learning and AI to reduce and eliminate these challenges. Download the eBook for the full story. 

At project44 we refer to these obstacles or inefficiencies as “supply chain friction.”  Supply chain friction manifests a whole host of critical business problems like: 

Higher facility overhead costs

Managing in-transit inventory

"Where is my order" inquiries from customers